#digital advertising #digital marketing #flipkart #linkedin

A Guide to LinkedIn Ads (Part I) – An Introduction

Are you looking for ways to generate leads for your B2B business? Tried everything from Facebook Ads to Twitter Ads, still unhappy and dissatisfied? Have you tried LinkedIn ads? With […]

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Author: Tripti Dutta

#digital marketing report #ipl2017 #social media #vodafone

How Vodafone became the king of cricketainment this IPL season!

This year’s IPL edition closed with Mumbai Indians walking away with the trophy for the third time. The event turned out to be a perfect pitch to play not just […]

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Author: Tripti Dutta

#content #marketing #marketing lessons #PokAi??mon Go

Pokemon Go: Marketing lessons from the record breaking game

It all started back in 2013 on the April Fool Day. Google released a spoof video on Google Maps allowing users to find and catch pokemon in the real world. […]

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Author: Suman Joseph

#google analytics #how to #social media campaigns #UTM

How to use UTM to track your social media campaigns?

My friend Sameer loves using social media to promote his business. In fact, his most campaigns are social media driven whether it is to increase website traffic or give a […]

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Author: Manjeet Kakkar